Enterprise Software companies have experienced unprecedented growth since 2000. Enterprise software, one could argue, has been a key enabler of transformative change and constructive disruption across industries while helping companies become more efficient. Most industry analysts will agree that enterprise software has played an influential role in driving innovation while creating significant economic value. Managing the growth of enterprise software companies however is complex and requires a unique set of competencies across the interconnected functions in the organization. This case-driven course will explore how enterprise software companies have managed growth at various stages of their evolution from startup phase to multibillion-dollar global companies. The main purpose of this course is to provide students (independent of their background) with deep insight on what leaders in enterprise software need to know about technological innovation strategy to successfully run enterprise software companies.
2 units · GSB Letter Graded
Enterprise Software companies have experienced unprecedented growth since 2000. Enterprise software, one could argue, has been a key enabler of transformative change and constructive disruption across industries while helping companies become more efficient. Most industry analysts will agree that enterprise software has played an influential role in driving innovation while creating significant economic value. Managing the growth of enterprise software companies however is complex and requires a unique set of competencies across the interconnected functions in the organization. This case-driven course will explore how enterprise software companies have managed growth at various stages of their evolution from startup phase to multibillion-dollar global companies. The main purpose of this course is to provide students (independent of their background) with deep insight on what leaders in enterprise software need to know about technological innovation strategy to successfully run enterprise software companies.
Offered in Spring 2027 at Stanford University.