Stanford Root

Schedule

Stanford Root

Schedule

GSBGEN 315

Strategic Communication

UNITS:4
GRADING:GSB Student Option LTR/PF
LEVEL:Graduate
GER:—

One of the few tasks a leader cannot delegate is communication. This course explores how leaders can communicate more effectively in a variety of business settings. We focus on audience analysis, communicator credibility, content organization and delivery. Graded assignments include oral presentations, slide decks and written critiques. Students present both individually and in a team - sometimes with little or no time to prepare. After each assignment, students receive feedback to improve their communication effectiveness. An important feature of this course is that there are two faculty members working in concert to ensure that students get rigorous and individualized coaching and feedback. In this course you learn to: 1) Be more strategic with your approach to communication 2) Develop more organized and effective presentations and documents 3) Adapt your delivery style to different content and audiences. Students at all levels of comfort and expertise with public speaking benefit from this course.

Syllabus for selected term:
View Autumn 2026 Syllabus

Sections

3 Terms
Workshop 1Open
ID: 1020
0 / 48 enrolled
DAYS:Tuesday, Friday
TIME:10 AM – 11:45 AM
LOCATION:GSB Patterson 107
INSTRUCTOR:
Kluger, Allison, Alper, Burton
4units

GSBGEN 315: Strategic Communication

4 units · GSB Student Option LTR/PF

One of the few tasks a leader cannot delegate is communication. This course explores how leaders can communicate more effectively in a variety of business settings. We focus on audience analysis, communicator credibility, content organization and delivery. Graded assignments include oral presentations, slide decks and written critiques. Students present both individually and in a team - sometimes with little or no time to prepare. After each assignment, students receive feedback to improve their communication effectiveness. An important feature of this course is that there are two faculty members working in concert to ensure that students get rigorous and individualized coaching and feedback. In this course you learn to: 1) Be more strategic with your approach to communication 2) Develop more organized and effective presentations and documents 3) Adapt your delivery style to different content and audiences. Students at all levels of comfort and expertise with public speaking benefit from this course.

Offered in Autumn 2026, Winter 2027, Spring 2027 at Stanford University.

Autumn 2026 sections

  • Workshop — Tuesday Friday 10:00 AM – 11:45 AM — GSB Patterson 107 — Kluger, Allison, Alper, Burton (Graduate)

Winter 2027 sections

  • Workshop — Tuesday Friday 10:00 AM – 11:45 AM — Kluger, Allison, Alper, Burton (Graduate)

Spring 2027 sections

  • Workshop — Tuesday Friday 10:00 AM – 11:45 AM — Kluger, Allison, Alper, Burton (Graduate)

More GSBGEN courses

  • GSBGEN 208: Leading with Values
  • GSBGEN 299: The Core Curriculum in the Workplace
  • GSBGEN 306: Real Estate Investment
  • GSBGEN 307: Policy Time
  • GSBGEN 309: Housing and the Mortgage Market
  • GSBGEN 312: I'm Just a Bill
  • GSBGEN 317: Reputation Management: Strategies for Successful Communicators
  • GSBGEN 320: Neuroscience and the Connection to Sustained Excellence
  • GSBGEN 332: Climate Tech for Rapid Decarbonization
  • GSBGEN 334: Family Business and The Enduring Enterprise
  • GSBGEN 338: Power and Institutions in the Global Economy
  • GSBGEN 339: Negotiation Dynamics in Sports, Entertainment and Media

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